AQUAELZOO.PL: a manufacturer’s pet store with a chain of physical stores

AquaelZoo.pl – strona główna sklepu
AquaelZoo.pl – lista produktów w kategorii
AquaelZoo.pl – karta produktu
AquaelZoo.pl – strona główna na telefonie
AquaelZoo.pl – fragment sklepu

In-store pickup in 1 hour

Breeders' Club

Bluetooth devices

Product reviews

1 h

That’s how long a customer waits to pick up their order at the nearest Aquael store, if the product is in stock there.

01. Home page
02. Category with filters
03. Product page
04. Mobile: home
05. Mobile: listing
06. Mobile: product

E-commerce built for a pet store with physical locations

AquaelZoo.pl is the online store of a Polish aquarium equipment manufacturer and pet store chain. Customers don’t have to choose between online and the store around the corner: they check product availability at a specific location, see the opening hours, and pick up their order within an hour. Those who prefer delivery get their package within 48 hours, often with free shipping.

AquaelZoo.pl – widok sklepu na komputerze i telefonie

Features built for a pet store

Order and pick up in 1 hour

The customer chooses a store, and the system reserves the item from that store's stock. The order is ready for pickup within an hour.

In-store availability

A store map with geolocation and “open today” or “open Sunday” filters. Customers see where the product is on the shelf.

Breeders' Club

A separate program for breeders registered with the Polish Kennel Club (ZKwP): sign-up with a kennel name certificate, a standing discount, puppy starter kits, and advice from a nutritionist.

Bluetooth devices

App-controlled feeders and lighting have their own category and descriptions that make sense to beginner fishkeepers.

Filters for your pet

Aquarium size, brand, and price. Fishkeepers narrow the selection down to filters that fit their tank.

Product reviews

Ratings and reviews from other pet owners appear in the listing and on the product page. For pet food, that often decides the purchase.

Tips from the blog

Related blog articles appear below the product, for example about setting up an aquarium.

Free shipping

A “free delivery” label on products and free shipping thresholds encourage bigger carts.

Deals and flyer

Discounts shown in the listing, with the lowest price from the last 30 days, plus an online version of the promotional flyer.

3 w 1

Aquarium supplies, dogs, and cats in one store, each with its own navigation and promotions.

Project summary

Custom design

Better conversion

Tailored solutions

AquaelZoo.pl – sklep na komputerze i telefonach